Web Design & Development Project Questionnaire

Contact Information
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General Inquiry

Branding
Do you need a Company logo designed/redesigned?
Yes No
Does your company have a tagline or slogan?
Yes No  
List some Web sites you like and tell what you like about each.
1.
2.
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4.
5.
List some Web sites you do NOT like and tell what you do not like about each.
1.
2.
3.
4.
5.

Project Objectives
What are your primary online business objectives with this site?
Promote Business Sell Products and Services Product Catalog
Online Portfolio Mailing List/Collect Information Company Portal
What are some of the services you need? Check all that apply.
Domain Name Registration
Web Site Hosting
Traffic and Visitor Statistics
Online Marketing
Ecommerce - Sell products online
Process Credit Card Payments
Web Site Maintenance
Update Content Using Browser (CMS)
OTS Blog, Forum, or Other Application
Multimedia Development (Video, Audio, etc.)
User Management (Log-in)
Other

Marketing
Describe your primary target audience (age, interests, income, education).
What is the primary "action" the user should take when coming to your site (make purchase, make contact, search information)?
What are the key reasons why the target user chooses your products (cost, value, location, quality)?
Please describe your industry.
Who are your biggest competitors?
What do you like/dislike about their Web sites?

Perception
Use a few adjectives to describe how the user should perceive the site.
(Examples include prestigious, friendly, fun, simple, innovative, experimental, cutting edge.)

Content
Would you like help developing textual content for you site?
Yes No

Technology
What is your target platform and browsers (Mac, PC, Internet Explorer, Firefox, etc.)?
Are there specific technologies (Flash, DHTML, JavaScript, RSS) that you would like to use in the site?
If so, how will they enhance the user experience? Please describe in detail if there are any.

Notes
Please use this area to describe additional needs and ideas on how to make this site brilliant.